I shared some random marketing observations from my European trip the other day. A few more here: Creative work there is just as mundane as work here. I was expecting sophisticated advertising like you often see on Ads of the World or in Archive. But there’s just as much ads-as-bland-wallpaper everywhere you go. The brands are different. And the snack flavors are different. I made a point of walking through …
Continue Reading about Marketing Lessons From A Trip Overseas (Part 2) →