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Political Ad Spending in 2020: A Case Study In Piss Poor ROI

Big buckets of money were brought to the table by both political parties during this election cycle. CNBC reports that Michael Bloomberg spent $1 billion on his primary run for president that ended up winning only a few dozen delegates. He then spent $100 million in Florida, Ohio, and Texas on behalf of Joe Biden and other Democrats—all states that the GOP won. CNBC characterizes it as a "major blow." I'd counter …

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What the Nation Needs Now: A Woman of Color, Strength, and Resolve

Kamala Harris is not half white. She's not a man. She's not a graduate of Harvard or of any Ivy League school. Ms. Harris is also young for an American leader. And at this critical crossroads in the nation's political history, we are desperate for new energy and new thinking. I believe Ms. Harris will bring it. There’s a big difference between equality and equity. pic.twitter.com/n3XfQyjLNe — Kamala Harris …

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This Week, The United States Senate Is Up for Grabs

Currently, the GOP holds 53 seats in the Senate. That's about to change. Let's look at the key races and fresh faces. Change Kentucky https://youtu.be/72kqFuZumeo Change Arizona https://youtu.be/572GDYGaNWU Change Montana https://youtu.be/A5mrQou0Z84 Change Kansas https://youtu.be/ztv7ADlqROg Change Georgia https://youtu.be/LrhtMo_R8AM Change South Carolina https://youtu.be/H1pSJ7pbWQI Change …

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Live Entertainment Is Missing, And We, the People, Badly Miss It

Last month, I asked Rob Schwartz, CEO of TBWA\Chiat\Day NY this pointed question. Adpulp: Who and/or what do you admire in the ad biz today? Schwartz: I think the best advertising today is coming from one place: The Lincoln Project. All of their work is relevant, surprising, emotional, and exceptionally powerful. And people are talking about it. Oh, and let’s not forget the volume. These guys do a Super Bowl …

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Ruthless Attack Ads and Withering Lies Are Two Rules of the Game

As a local TV viewer in the Austin-Round Rock Metropolitan Statistical Area (MSA), I see a ton of terrible political advertising. The media budgets are as large as the ideas are small. Here's what The Club for Growth has to say about the woman who wants to represent more than 800K central Texans in Congress. Be warned, flattery is not their game. https://youtu.be/lv0bdriNKgU Then there's Chips Aroy! and his …

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Sunday Sermon: Do Not Play Don’s Game, Or Anyone’s Game (This Isn’t A Game)

Do you have an opinion formed about Joe Biden? Do you also know what Joe Biden stands for? Do you know what Joe Biden will bring to America and Americans in 2021 and beyond? https://youtu.be/MDErYGhV9OM When it comes to his opponent, we don't need to ask. "Make America Great Again" and the new version, "Keep America Great," are the calls to action for people on the far right. What is Joe Biden's call to …

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GOP Incumbents In Texas Not Exactly Sweating This Election

Why do Democrats lose races that they could win? Why has no Democrat won a statewide race in Texas since 1994? Maybe the GOP's brand messaging has something to do with it. It's simple and straightforward, and this matters a great deal. Let's observe just how simple it is for incumbent Congressman Roger Williams to make his case. https://youtu.be/3qMDnZ0d95g A mom who puts her hand on her heart as she talks …

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Latina Moms Demand A Brighter Future for Their Kids

The Latino community has been among the hardest hit by the climate crisis, with nearly 1 out of 2 Latinos in the U.S. living in counties that frequently violate pollution standards, exacerbating asthma and other respiratory illnesses. Consequently, climate change is one of the top concerns for Latinos. Thankfully, the Latino community, led by its moms, has the power to shift the course of the 2020 …

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Women Gonna Win and Win Again

Women for the Win is a woman-led coalition of media professionals who are dedicated to getting more women elected to public office. Women for the Win takes volunteer creative talent from the advertising and entertainment industries and pairs them with high-profile candidates running in local, state, and federal elections across the country. These partnerships result in premium and compelling videos that campaigns …

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Don Dons Bring “Willie Horton” Back Because Virulent Racists Vote Their Fears

There's nothing new under the GOP's obscured sun. Here's the Trump campaign's latest attempt to enter Willie Horton territory, and incite the most blatant racists in American to vote their "conscience" this November. Biden's campaign donated money that helped bail violent criminals out of jail, including a serial rapist and a rioter who tried to kill cops. The radical left that controls Biden literally endangers …

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