Self-promotion is a big part of the ad biz. Every agency has a self-promo site and many make self-promo print ads to run in specialty publications. Then there's the whole "make an ad for yourself" thing that happens, as ad people seek higher and higher realms. One might even argue this site is a self-promo campaign of some sort. Anyway, Casey McKinnon doesn't say she's an actor, writer, producer in the video above. …
Cutwater Makes Magnetic Sunglasses and Jeans
Everyone's writing about Cutwater's viral video campaigns for Ray-Ban and Levi's. I guess I better get in on it too. But first, a message from the sponsors... Added to YouTube on May 6, 2007. 3,490,589 views since. Added to YouTube on May 5, 2008. 3,291,680 views since. The vids are the work of "Benzo" Theodore, and both were seeded on the Internet by The Feed Company. Adweek notes that the number of views made …
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My Suggestion: Dry Aged Beef
Ad blogs are becoming commodities, but today I stumbled on one that's worth noting. It's called Creative Beef. It's written by an anonymous copywriter who offers insightful analysis wrapped in biting humor. Check this: 1) An ad agency is like a collection of small hostile tribes that are constantly battling each other for resources, power, etc. To succeed you must prove your loyalty to all of them. 2) Unless you are …
Take A Two Minute Sabbatical (Every Five Minutes)
[Recovering Workaholics ad via Ads of the World] …
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Today In Twitterverse: Harassment
Ariel Waldman has a problem with Twitter. The reality of Twitter is that they refuse to warn and/or ban people who use their service to “abuse, harass, threaten, impersonate or intimidate other Twitter users” (to quote their forth line item on their TOS page). What does this mean? In short, anyone can use Twitter to consistently harass you and ruin search results for your identity and Twitter won’t execute any means …
KFC Sticks A Dollar Bill In The Lettuce
From The Consumerist comes this story of a dollar bill that appears in the lettuce of a KFC sandwich commercial: in this spot: It's not exactly subliminal advertising, but really, who has the inclination to do something like this? Is anybody photoshopping tits in the ice cubes, too? Have you ever done anything like this at your agency? …
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No Money? Travel Anyway.
Don't let the economy quash your vacation plans. That's the message coming from several destinations, as consumers face inflationary prices at every turn. Stuart Elliott of The New York Times points to Las Vegas, Panama City Beach, Orlando and other cities that are stepping off their brand messaging platforms in favor of price promotions. “ ‘What happens here stays here’ is being given a rest,” said Rob Dondero, …
Nike Goes Home
Ad Age credits George Parker's Adscam with the scoop. One of my many talented spies around the world informs me that the "frat boys" at CP+B just lost their piece of Nike. Seems that the folks at Beaverton were none too happy with the CP+B Boulder outpost. Maybe the dudes spent too much time boarding and biking and not enough time doing Weiden quality work. Or this: Nike's account somewhere other than W+K just …