Coupons are boring. You can't do anything creative with them. And there's no chance in hell for any kind of industry recognition. Unless, you rewrite the script in the wee hours of the night at Crispin. Then something good can happen. Whopper Sacrifice, a new Facebook app from BK and their friends in Miami/Boulder, is at its essence a coupon delivery mechanism for a free Whopper. But it's also much more. In typical …
Continue Reading about Crispin Doesn’t Do Boring, Raises Bar On Promotional Marketing →