Editors Weblog reports that the venerable British magazine, The Economist, is leaking tips and stories to influential U.S. bloggers as a buzz building mechanism. "What we've found to be very successful for getting views is to actually engage with bloggers," said Mike Seery, chief information officer of The Economist Group. "In the US we identified the 100 most important political bloggers and we effectively give them …
News Flash: Telemarketing Still Going Strong
I was reading Guy Kawasaki's interview with with Chris Brogan, which is all about Twitter. Brogan says he doesn't answer Twitter's rhetorical question, "What are you doing now?" Rather, Brogran prefers to offer what has his interest now. By the way, one of his his friends is interested to shaming GoDaddy. …
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Apple Attacks Unlocked iPhones
Image courtesy of Flickr user, chealion Bummer, dude. Apple is fighting those who would dare to hack their precious iPhone. The New York Times' Bits Blog puts it this way: There is something futile about the way Apple appears to be fighting some of its most ardent fans. A VC says: Reports that Apple is "bricking" phones with their 1.1 update are outrageous to me. I realize that Apple has a business deal with AT&T and …
Someone Has To Provide Energy. It Might As Well Be Chevron.
Ad Age shows that even the most heinous of industries can--with the help of clever ad men and women--turn perception on its head. It's an ambitous road, turning something as dirty as oil into a cause that benefits humanity. But that's what Chevron intends to do. Roughly 10% of Americans "hate us and our industry and there's nothing we can do to change their minds," said Helen Clark, Chevron Corp.'s manager of …
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I Learned A New Acronym. Happy Day.
Here's an idea...let's have our own branded cellphone service? You know, private label. That kind of thing. It'll be hot. The Wall Street Journal reports that it is, in fact, not hot. A year after shuttering its ESPN cellphone company, Walt Disney Co. said it is closing its Disney cellphone service. Another mobile virtual network operator to eat dust is Amp'd Mobile, which sought Chapter 11 bankruptcy-court …
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Here’s 30 Megs. Now Go Run Germany.
Sigurd Rinde's "wacky take on enterprise software," a.k.a. Thingamy needed a new logo. Hugh MacLeod helped him out with it, but it's the tagline that spurred me to post. Well done, gentlemen. …
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Garfield On Advertising (Not The Cartoon)
[via Experience Matters] …
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Unless You’re Reading A Novel, Text Alone Is Not Enough
USA Today says LinkedIn is getting with the picture party. Giving into user demand, the networking site LinkedIn will soon start letting its users post photos with their personal profiles. LinkedIn has long resisted photos, seeing itself as a site for professional networking and job-seeking and desiring to set itself apart from social-oriented hangouts like News Corp.'s MySpace and Facebook. In addition, LinkedIn …
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