[via Scamp] …
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By David Burn
By David Burn
Tangerine Toad believes that sites like Facebook promote an "unnatural degree of intimacy." I'm inclined to agree with him. So there’s an art director I work with who asked to “friend” me on Facebook. Now this art director seems like a nice enough guy, his office is not far from mine and I say hello to him in the hallway. But honestly, friends, all I know about him is his name and the state he hails from (long, …
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By David Burn
Typically it's unwise for a category leader to respond to an attack ad. But Anheuser-Busch has done so in a refreshing way, turning that age-old advise on its head. After a new Miller spot that depicts A-B's Dalmatian jumping ship when it sees a Miller Lite truck, Budweiser responded with a full-page ad on the back of USA Today's sports section. Their headline: Keep up the bad work, Miller Beer. It's getting a lot …
This month, the Variety Playhouse in Atlanta will host folks like Ani DiFranco, Shawn Mullins, and Suzanne Vega. But last night, it hosted Alex Bogusky, in an Atlanta Ad Club Event. Going in, I thought this would only perpetuate the dude's so-called "rock star" image. (I've always said there are no rock stars in advertising.) But it turned out to be a nice, informative evening. The whole thing was set up like an …
By David Burn
"If you will look, by and large, at the present-day practice of any profession you will see a sordid picture. Absolutely a sordid picture." -Frank Lloyd Wright, speaking in Biloxi, MS in 1949 Few creative professionals in any field fought as long and as hard to maintain their particular vision as did Frank Lloyd Wright. It's amazing what the man achieved in his 92 years on earth, and also amazing what he endured. …
By David Burn
Good writers detest puns. But that hasn't done a thing to deter businesses from deploying them. The latest entry comes to us from Las Vegas, where Sexxpresso is now serving up some hot coffee. For more on this emerging trend, see this news segment from Seattle. …
By David Burn
Me channeling Mark Zuckerberg: Hey, I know, instead of brands pitching products, let's get regular people to do it for them. You know, it'll be like word-of-mouth on crank. According to stories in Ad Age and The New York Times, Facebook's CEO told a group of clients and press gathered in New York yesterday that his firm will "help you create some of the best ad campaigns you've ever built." Zuckerberg spoke in grand …
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By David Burn
According to The Wall Street Journal, American firms seeking large piles of cash in China are faced with more than day-to-day business challenges. They're faced with tough moral choices. An unusually dramatic congressional hearing on Yahoo Inc.'s role in the imprisonment of at least two dissidents in China exposed the company to withering criticism and underscored the risks for Western companies seeking to expand …
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