Ad Age is reporting on how happy Honda is with it's "Social Experiment," a mostly viral effort with some TV sprinkled on top. In August, Honda quietly launched an official Facebook page, themed "Everybody Knows Somebody Who Loves a Honda," to recruit fans of the brand. Honda initially supported the site with a sprinkling of ads on Facebook. "It wasn't a big media buy, but it got a lot of attention," said Tom Peyton, …
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