Ad Age's Small Agency Diary just got bigger. Joining Bart Cleveland, are Noelle Weaver and Marc Brownstein. Marc Brownstein, president of The Brownstein Group in Philadelphia explores the need for convergence in agency creative departments: How do we align the interactive creatives with the traditional (advertising) creatives, to collaborate on our clients’ work? It’s a challenge. In my experience, traditional art …
Bring Out The Book
From The New York Times: Though not all blogs may aspire to literary permanence, they can achieve it through the new Book-Smart software from Blurb, a publish-your-own-book service. The software, which is expected to be available free later this month at www.blurb.com, features a "Slurper" tool that automatically downloads and reformats the contents of a Web log into a book that bloggers and their admirers can …
Now You Too Can Invest In Commercial Real Estate
From Houston Chronicle: LoopNet Inc., which operates a Web site listing commercial real-estate properties for sale or lease, plans to go public in an initial offering of stock worth as much as $86.2 million. As of Dec. 31, the San Francisco-based company's online marketplace contained approximately 335,000 listings for more than $268 billion of property available for sale and more than 2.7 billion square feet of …
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Houston, We Have A Blog
Jay Rosen, journalism professor at NYU, with the help of his students, put together a great study, complete with a handy chart: The State of Blogging at America's 100 Largest Newspapers. Their findings place The Houston Chronicle at the top of the newspapers that blog heap: 1. Houston Chronicle 2. Washington Post 3. USA Today 4. St. Petersburg Times 5. Atlanta Journal-Constitution 6. San Antonio Express-News The …
Yahoo Is Not A Cable Channel
Lloyd Braun, the former chairman of ABC Entertainment, and current head of Yahoo's Media Group told The New York Times that Yahoo will focus on content acquired from other media companies or submitted by users. In other words, Yahoo understands the net is an entity unlike TV, one with it's own value and unique programming needs. "I now get excited about user-generated content the way I used to get excited about …
I’m Surprised Our Currency Doesn’t Carry Advertising
From USA TODAY: The new $10 — featuring shades of orange, yellow and red — will join colorized versions of the $20 bill and the $50 bill as the Bureau of Engraving and Printing attempts to stay one step ahead of counterfeiters and ever-more sophisticated copying machines. The Federal Reserve will begin shipping Thursday the first of 800 million of the new $10 bills to commercial banks. In the next few days, those …
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All Soaped Up
Proctor & Gamble is luring people to watch As The World Turns and Guiding Light--two shows it produces--with a promotion called Daytime Dollars. Viewers register online and get a code. Winning numbers are delivered the next day on the show. The promotion runs March 13 - Sept. 29, 2006. DaytimeDollars.com is the latest in a long line of daytime drama innovations for Proctor & Gamble Productions, which often is …
Going Wild In Boulderado
From Lewis Lazare: Chicago's ad community is buzzing about the news that former Cramer-Krasselt/Chicago creative wunderkind Scott Wild has been tapped to help open a new Colorado outpost of Miami-based Crispin Porter + Bogusky. Wild joined the Crispin staff last fall, after leaving C-K last summer when his contract was not renewed. Last spring Lazare "reported" Wild's compensation. It seems Lazare might be a tad …