Yesterday, we reported on Target's OBIE-winning image-only outdoor. Today, we show another OBIE winner. This time the win is about context …
Where’s Huey?
Adweek reports on a new campaign fro the Atlanta Community Food Bank from Paprocki in Atlanta. But that's not the news I want to share with you this fine morning. What jumps out at me is, "Where's Huey?" Paprocki opened his shop May 1 after splitting with his partner of seven years, Ron Huey. Together, they operated Huey/Paprocki in Atlanta. Huey also is opening a new shop in Atlanta this summer. The two split the …
Minneapolis Intellectuals Have No Trouble Reading Between The Lines
from Minneapolis Star Tribune: What do Mao Zedong, J. Edgar Hoover, Batgirl and Casanova have to do with the new Minneapolis Central Library? They're part of an edgy new ad campaign from the Friends of the Minneapolis Public Library -- edgier than the organization even expected. It has generated heated e-mails from as far away as Taiwan, and the campaign hasn't even been formally launched. Critics say that promoting …
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Outstanding Mission Statements: Eighth In A Series
Sometimes it's not the words in a firm's mission statement that impresses, but the real actions of the company. New Belgium Brewery in Ft. Collins is one such example. New Belgium takes environmental consciousness to the next level by living it. Founded by an electrical engineer and a social worker, it only makes sense that New Belgium has always looked for ways to be energy efficient and socially responsible. …
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“How ‘Bout A Fresca?!?”
Well, the soda's getting relaunched, thanks to Coca-Cola and Campbell-Mithun. Adweek has the full story. I don't really care about Fresca. I just wanted to quote Caddyshack today. Rest In Peace, Ted Knight. …
A Classic Reveal
Karpat Polat, a creative at creative powerhouse DM9DDB in Brazil, sent us his latest TV spot for home security company, Telemergencia. While this spot will most likely not win a Lion (something Karpat achieved while working in Instanbul), it does hold the viewer's attention with the clever use of sound. Click the still to play. …
FAA Says Outer Space No Place For Ads
from CNN: The Federal Aviation Administration proposed to amend its regulations to ensure that it can enforce a law that prohibits "obtrusive" advertising in zero gravity. "Objects placed in orbit, if large enough, could be seen by people around the world for long periods of time," the FAA said in a regulatory filing. Currently, the FAA lacks the authority to enforce the existing law. For instance, outsized …
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Wordlessness Rewarded
from Ad Age: A clever campaign created by Peterson Milla Hooks, Minneapolis, for Target won Best of Show honors at last night …