Converse is an iconic brand. Which leads me to wonder why they would choose to lean on a young woman who needlessly claims to be “hot” on five interlinked microsites—outofyourleaguegirl.com, outofyourleaguegirlonbeingcreepy.com, outofyourleaguegirlonconfidence.com, outofyourleaguegirlonpassion.com and outofyourleaguegirlonmotivation.com.
According to Adweek, Converse’s agency, Anomaly, declined to comment on the effort.
