Celebrity, like underwear, is manufactured. If you doubt the veracity of my statement, please view the following... That's right, one part Spencer Falls and another part Sarah Carroll equals the soon-to-be-fabulous Sparah, the new celebrity couple manufactured entirely by Virgin Mobile. The spot is from Mother New York and it's directed by Biscuit Filmworks' Aaron Stoller. …
Sparkling Cider Paired With Beefcake
Pink and Poodle/Amersterdam injects some sex appeal into this new spot for Jillz Sparkling cider, a Heineken product. If you need a bit more beefcake in your day, head over to the "making of" video on Vimeo. …
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Sub-Premium Beer Brand Makes Quality Advertainment
This "Keith Stone" dude from Saatchi & Saatchi/NY is pretty smooth on skates. Take a look: The spot was directed by Baker Smith and Butter Music & Sound worked on the music. Apparently, fans of the spot have asked the agency about the opening song, assuming it’s a real, long-lost gem from decades past. It does have a hint of Foghat. In other brand news, Keystone nearly tripled its measured media spending in …
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Morons Don’t Shop KAYAK.com
BFG9000, not to be confused with BFG Communications (where I used to work), is a new agency named for Gerry Graf's dad, Barton F. Graf, and the BFG9000 gun from the video game Doom. Graf recently left Saatchi & Saatchi to form the new agency. Here's a look at some of the first work from the shop for travel site, KAYAK: …
Find Your Strong On Mount Tamalpais And Beyond
Saucony is asking you to "Find Your Strong" in a new campaign from Newburyport, Massachusetts-based Mechanica. The :60 TV spot--the brand's first--debuts tonight on ESPN, and it will continue airing on CBS College, ESPN, ESPN2, Fox Sports, NBC Sports and Versus over the next five weeks. Chris Lindner, chief marketing officer for Saucony, said, "Our first national television spot marks a pivotal point for …
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From Man On A Horse, To Man With Croc-Bitten Legs
Tim Nudd from Adweek/Adfreak likes the new Old Spice spot from Wieden+Kennedy. "The writing is wonderful, and the visuals are hilarious," observes Nudd. Shot on location in Auckland, NZ, Biscuit’s Tim Godsall directed and The Mill LA produced VFX. Although puppeteered snakes and an animatronic croc were considered, their performances fell short, so ‘Jungle’s’ reptilian stars were created in CG. W+K creative …
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Truth In Advertising?
I didn't realize knowing how to play Lottery games was a barrier to trial. But this new "Find Your Way To Play" campaign from Cole & Weber United for Washington Lottery says it is. Here's a TV spot too. This campaign looks innocent enough, but does Washington Lottery really want to say that you don't need to be very smart to gamble away your earnings? I guess so. …
Scoring Your Dream Tickets Is No Longer A Fantasy
Need a last minute ticket to a concert, show or game? StubHub can help, provided you have plenty of room on your credit card (I just looked up tickets to Sasquatch Music Festival -- $599 for a four day pass, camping and VIP amenities). Of course, resellers don't set the original outrageous price for entertainment, they merely pass it on. Okay, enough about prices with no ceiling in sight. Let's take a look at some …
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