According to ClickZ: The Coca-Cola Company has morphed its longtime corporate Web site into an international brand portal with user-generated content in mind. The new site, designed by AKQA, marks the first global integration of the company's digital presence. It's available in 26 countries and six languages, and will be promoted online and offline by brand managers in those regions. "Throughout Coke's history, we …
Continue Reading about Coca-Cola Wants Consumers To Be Part Of Creative Process →