Darryl Ohrt of Brand Flakes for Breakfast wants to know if you've brought the punk rock ethos into your workplace. Here's how he thinks about his own punk youth and its impact on his business life: Within the punk rock credo of my youth were the seeds of a larger business philosophy. Ten years in a boutique design and branding firm has shown me how valuable the punk rock attitude is to a successful brand plan. The …
“The Walls Between Art And Engineering Exist Only In Our Minds”
Fruity Goodness
Click Here, a Dallas-based interactive agency, has launched Fruit Guy Fans, a Fruit of the Loom microsite that busts on the brand's iconic spokesfruit and the indie music scene all in one fell swoop. Like a good indie fan site, this one makes MP3 downloads available. One song hangs on the line, "You can't overlove your underwear." Camp is such a perfect approach to marketing undergarments. [via Random Culture] …
Free Audiobooks
New York Times explores the world of free audiobooks, from services like LibriVox, Telltale Weekly and LiteralSystems. At its worst a free audiobook can sound like a teenager reading aloud in high school English class. At its best it can offer excellent sound quality and skilled narration infused with a passion for the text. In between is a world of competent readings, sometimes spiced with affected accents, mumbled …
Violent Crime Not Sexy, Nor Desirable
Fashion advertising is not known for good taste, but this new ad from Jimmy Choo, takes "in poor taste" to another level. Agenda Inc. calls it "kidnap chic." I call it sick and wrong. Why stars like Quincy Jones and Molly Sims would care to appear in a degrading, cheap stunt like this is beyond me. Sure, they got paid for it, and were told the photog and/or art director had some big ideas, blah, blah, …
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For Your Own Good, Put The Crackberry Down
According to Management-Issues, addiction to one's Crackberry can be as serious as addition to booze. Although, I scoff at such nonsense. Does one lose their job, friends and family over a Crackberry? No. Does one wake up in strange apartments or alleyways because of Crackberry addiction? Maybe. At any rate, the article does shine some light on this very real depenency. Some Blackberry addicts can only manage a few …
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Wang, The Populist
According to USA Today, Vera Wang is tired of selling $10,000 wedding dresses to rich people. Kohl's announced Thursday a union with high-end fashion designer, Vera Wang. The exclusive brand called Very Vera by Vera Wang will be available in all 749 Kohl's stores and on Kohls.com starting in the fall of 2007. For Wang, the licensing pact with Kohl's serves as a big opportunity to expand her customer base to …
Money Moves To Blogs
Business 2.0 is running an interesting article on the handful of men and women currently milking the bloatosphere for all its worth. Boing Boing, a four-person operation that bills itself as a directory of wonderful things, is on track to gross an estimated $1 million in ad revenue this year. The digital-media news site PaidContent.org, headquartered in the second bedroom of a Santa Monica apartment, is set to post …