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W+K Sheds Its Skin

Wieden + Kennedy launched a new agency self-promo Web site today.

I found the above video therein, along with another one from WKE called “Don’t Move Here” about Portland’s music scene.
Another oddity is the banner ad for Anthem Records, and the disclaimer copy, “Unpaid Advertisement” that runs beneath it.
anthem.png
I wonder how one goes about “buying” free ad space on WK.com.

About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.