Media Post: Led by a surge in entertainment spending, U.S. consumers shelled out $987 million for online content during the first half of this year, marking a 16 percent increase from the first half of 2004, according to a report issued Monday by the Online Publishers Association. Spending at entertainment and lifestyle soared by about 45 percent to $265 million in the first half of this year, from $183 million in …
PaperBoy To Deliver Coupons
The New York Times: You could argue that reading a newspaper online is much like reading one offline, but one thing is unmistakably missing from the Web: when you log on, an advertising circular does not fall into your lap. Until now, that is. Gannett, one of the nation's biggest newspaper publishers, said it would introduce a new service on its newspaper Web sites next month that displays banner ads that readers can …
Creative Can’t Compete With Google’s “Fortune Cookies”
The New York Times: Larry Page and Sergey Brin seem an unlikely pair to lead an advertising revolution. As Stanford graduate students sketching out the idea that became Google, the two software engineers sniffed in an academic paper that "advertising-funded search engines will inherently be biased toward the advertisers and away from the needs of consumers." They softened that line a bit by the time they got around …
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Liberating Content From Behind The Registration Gate
BugMeNot.com was created as a mechanism to quickly bypass the login of web sites that require compulsory registration and/or the collection of personal/demographic information (such as the New York Times). I had never used this tool until moments ago. I'm impressed. On their site, they point to the anti-registration reasoning behind the service. -It's a breach of privacy. -Sites don't have a great track record with …
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Flickr Is On Target Again
c|net: Yahoo has teamed up with Target to offer image printing to members of its online photo-sharing service, Flickr. The new printing service, which Yahoo launched on Wednesday, will allow Flickr users in the United States to order prints online and pick them up at Target stores nationwide or have them home-delivered. The company notified Flickr members of the service on its blog. In addition to prints from …
RSS Killers On The Loose
Wired: Blog addicts overwhelmed by information may have found their savior. Memeorandum, which started with a focus on political blogs in 2004 and launched a technology version just weeks ago, aims to be the automated newspaper of the online world. It attempts to solve the problem of information overload with a few smart algorithms that constantly track the hot topics in tech and politics blogs. Memeorandum isn't the …
60 Minutes Takes Page From The New Yorker’s Playbook
CBS News: For the first time in its 37-year history, 60 Minutes will feature an exclusive advertiser, Philips, which will give back half of the program’s commercial time to allow the news magazine’s stories to run longer. Under the arrangement, Philips will purchase all of the commercial time typically allotted to 60 Minutes, but only use half the time for ads. The result will be longer stories and only half the …
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Consumption And Production
Danah Boyd has been thinking about the practice of remixing, or repurposing, content (something we do a lot of here): A huge part of the identity process is to consume culture, mix it and personalize it, and share that with our friends because it has identity implications. Why can't we consume for identity, for culture, for life? Why can't we recognize that remixes are active consumption where we've made culture …