In the middle of a meditation on MySpace's role in breaking out new bands, Syd Schwartz looked into his crystal ball... From my perspective, the landscape shift in social networking will be primarily based on one thing–portability of the user investment. It should be easy to simply pick up your lists of friends, bookmarks, tags, blog posting, favorites and other social networking assets and move them to a NEW social …
Stop What You’re Doing. Do Something Else.
Chris Perry, Senior Vice President at Weber Shandwick is one of the PR heavyweights laying it down on Morph, "the Media Center conversation." Are you listening to the market and adapting your communications to become part of the conversation? Or are you even looking in the right places to understand where your message may be heard? We need to make sure our colleagues aren't sitting comfortably at their desks thinking …
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Change Is Only Scary When You Hide From It
A writer on the Fallon Planning Blog explores the continued need for traditional advertising agencies in the wake of so many upstart services intent on helping clients help themselves. The days (and fortunes) grow shorter for the traditional ad agency as nimble upstarts leverage technology advances to subvert our long-held business models. Below are some examples that traffic in client self-sufficiency. The post goes …
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Dear Scott
[via Darren Barefoot] …
Making Fun Of Change Agent #1
Those Bastards, the meanest weblog on the web, has given birth to the Dave Winer "Bastards of the Blog" card. [via Blogebrity] …
Building The Foundation With Story
Caterina points to the launch of Web 2.0 firm, Plum. Hans Peter, Plum's founder, said this about the launch: There are many reasons to start companies. Perhaps we observe inefficiencies and opportunities in the market and realize that we can build a better solution. Or we see how something could work so much better and try to make it happen. Or we want to work in an environment where we can have real influence or …
Cuban And Wagner Disrupt Movie Channel
Associated Press: If you live in New Jersey, Virginia or Nevada and want to see the new Steven Soderbergh film Bubble in a theater, pack your bags. It won't be showing in those or more than a dozen other states. The country's largest theater chains are snubbing the film because they object to it being sold on DVD and shown on cable TV the same day it debuts in a handful of theaters owned by the same company that …
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Incentives For Hybrid Drivers
Cities are encouraging citizens to drive hybrid vehicles with offers of free parking. Thus far, Bekeley, Los Angeles, San Jose, New Haven and Albuquerque are offering such perks. According to WTNH, New Haven's Mayor said, "This isn't about parking, it's about public health. Eighteen percent of our kids suffer from asthma, and statewide the number is 10%. This ordinance sends a powerful message to not only New Haven …