John Keehler of Random Culture says let's give credit where credit is due. He points out, rightly, that Campfire and The Barbarian Group, played huge roles in the development of Audi's "Art of the Heist" campaign and BK's Subservient Chicken campaign, respectively. Yet, McKinney and Crispin Porter seem to get all the accolades. Can't we all just drive our Audis to Burger King and bask in the glory? …
Nimble Beats Big (Again)
Ad Age: In another victory for small ad agencies taking on Madison Ave. giants, Kraft Foods has moved creative responsibilities for its salad dressings, mayonnaise and barbecue sauce to independent McGarry Bowen, New York, the marketer said. The accounts had been at WPP Group’s JWT and Interpublic Group of Cos.’ Foote Cone & Belding, both in Chicago. Kraft spends about $35 million on salad dressing and mayonnaise, …
Everything That Rises Must Converge
Kristi Arellano of the Denver Post queried local ad execs about Crispin Porter's imminent move to Boulderado. Pasquale "Pocky" Marranzino, president and chief executive of the Denver ad agency Karsh+Hagan (a division of The Integer Group), said his firm uses the Colorado lifestyle as a recruitment tool. "It's succeeded in some cases and not in others," he said. Cathey Finlon, CEO of McClain Finlon Advertising in …
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Can You Say Sweatshop?
Pete Barrett's cover for the December issue of Creativity. From the mouth of Mr. Bogusky: We work like fucking lunatics. This one is legendary. Too much so, in terms of how people imagine it. And we really do work but we get to have so much fun--I think work is just a lousy word to describe what it is but it's the only one we have. …
Wunderman Buys Bridge To P&G
Adweek: WPP Group relationship marketing shop Wunderman said it has acquired Bridge Worldwide, an interactive agency in Cincinnati. Bridge, which employs 120 people, will operate as an independent unit of Wunderman. Bridge is best known for online efforts for packaged-goods giant Procter & Gamble, which also works with WPP through its Grey and Landor Associates units. "Bridge Worldwide's depth of online and …
What The Sheeps Haters Got For Christmas
John January is stoked. He now owns the ultimate gadget and he has a full stomach. So everyone at SHS got video iPods as part of our holiday time revelry.Yup. The whole damn agency. We also got hams. Spiral cut, mind you. As thrilled as I was with the iconic gizmo, I must tell you that I was incredibly thankful for that ham when I got home last night after a particularly festive party with particularly free …
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Fear Factor By The Lake
In today's Chicago Sun Times, Lewis Lazare offers his gloomy year-end wrapup. We'd love to say 2005 was the year the Chicago advertising industry impressively made its case on the global stage. But we would be lying. It was, in fact, another pretty exasperating year. New business was, for the most part, hard to come by, and, on the whole, agencies seem to have lost more than they gained. And creativity? Well it was …
The Art Of Self-Promotion
Lewis Lazare likes The Ungar Group's self-promo efforts. The Ungar Group/Chicago is one of the only ad agencies we know of that actually believes what it preaches to others -- namely, the importance of advertising to build a brand. Unlike most of the city's ad agencies, to say nothing of those elsewhere around the country, the Ungar Group, though small, develops and runs ads that draw attention to the shop while also …