It’s been a day to talk about car advertising, so we may as well continue the theme with a post about these new spots for Mercedes-Benz from Merkley and Partners.
According to Below the Line News, “Art” is a historical tour through the SL-Class, showcasing the model’s many iterations against a backdrop of an ever-changing Los Angeles from the 1940s to present.
Looks like the agency also got away with a black-and-white, art film meets Mission Impossible treatment. Strangely, this content-like long form ad is the product features piece.
That is so beautiful. Mercedes has always that sense of luxury. It’s always on my wishlist bucket and has always been there for a while..
A nice movie. The car is beautiful.
I like mercedes Benz.
FrontBass system, which integrates the sound system into the body
itself. Arriving just in time for 2012’s drop-top season.