Martin Nisenholtz, Senior Vice President of New York Times Digital speaking to Rafat Ali of Paid Content: "We also acquired BlogRunner last year, which is a news aggregator. We discovered it on the Web because the guy who was running it created the Annotated Times. The site took the blogosphere and organizes it by article content, so if the top story in NYTimes is about social security, then it would take all the …
I Didn’t Know Fallon Had A “B” Team
Lewis Lazare: Last spring, Jerry Dow flew the coop at United Airlines, where he helped orchestrate the debut of the carrier's glorious "It's Time to Fly" campaign, to become chief marketing officer for the National and Alamo car rental companies. It took only a few weeks for Dow to initiate an agency review for the two car rental brands that resulted in Fallon/Minneapolis becoming the new ad agency of record for both …
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Building The Foundation With Story
Caterina points to the launch of Web 2.0 firm, Plum. Hans Peter, Plum's founder, said this about the launch: There are many reasons to start companies. Perhaps we observe inefficiencies and opportunities in the market and realize that we can build a better solution. Or we see how something could work so much better and try to make it happen. Or we want to work in an environment where we can have real influence or …
You Can’t Fool Mother Google
Pocket Lint: Google has flexed its muscles and dropped BMW Germany from its search engine following the German car manufacturer’s attempts to artificially boost its popularity ranking. The move is likely to send shockwaves through the Internet industry over fears that one company has such power and affect over a website's access to the public. The delisting was reported by Matt Cutts, a software engineer at Google, …
Is Craig Building Community Or An Empire?
Tim Redmond of San Francisco Bay Guardian is not a big fan of Craig, nor his list. Craig Newmark, the stumbling, self-effacing creator of Craigslist, was the keynote speaker at last weekend's Association of Alternative Newsweeklies conference in San Francisco. It was an odd choice: Most trade associations don't invite someone who is costing members millions of dollars and who is often described as the number one …
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Pay Per Send
NYT: Companies will soon have to buy the electronic equivalent of a postage stamp if they want to be certain that their e-mail will be delivered to many of their customers. America Online and Yahoo, two of the world's largest providers of e-mail accounts, are about to start using a system that gives preferential treatment to messages from companies that pay from 1/4 of a cent to a penny each to have them delivered. …
Apple Calls PCs “Dull Little Boxes.” Intel Ecstatic.
Money: In its ad blitz announcing the first ever Intel-based Macs, Apple skewers PCs -- which happen to be Intel's biggest customers. While Apple is known for controversial ads, the newest spot puts Intel in a potentially uncomfortable spot. Clearly, Intel is happy that its newest customer -- one that's especially rich on cultural cachet at the moment -- wants to celebrate the partnership, and gets some extra …
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How To Waste 5 Mil In 60 Seconds
Barbara Lippert: Let's start with the lowest of the low: GoDaddy.com. Talk about a $5 million vanity project (so bad they had to run it twice). This complete mess was what it took Bob Parsons 14 tries with ABC to get through—a bunch of cliché-smarmy boy executives rehashing the wonder of last year's GoDaddy commercial? Message to clients: ad agencies actually supply an idea and a framework for a spot, so maybe you …