Seattle agency, Copacino+Fujikado, has created a light-hearted content series for Columbia Crest that aims to demystify wine. The series features Juan Munoz-Oca, head winemaker, and Juan Uribe, estate vineyard manager.
I like the down-to-Earth approach here. Wine is an agricultural product. There’s nothing for anyone to get snooty about. Plus, Columbia Crest is often on sale at COSTCO, so how up market can it be?