According to Lewis Lazare, Draft/Chicago has developed a “Breakfast in the Bullpen” promotion for the Kellogg Co. and Jewel-Osco stores.
For nine designated games through Sept. 25, Kellogg is providing Jewel shoppers with a chance to win a special day at Wrigley Field that, among other things, includes four Chicago Cubs game tickets, breakfast with a Cubs player in the bullpen and winners’ names on the center field scoreboard.
The promotion is being advertised via in-store posters and circulars featuring Tony the Tiger in a Cubs cap.