Adpulp
Advertising News and Know-How
The Hundreds paid a recent visit to 72andsunny in Playa Vista. The result is a look inside one of today's top agencies and their remodeled mid-century modern offices. http://youtu.be/2-p_C_T_Mgo If we were an architectural lifestyle 'zine, we'd jump all over the intricacies of the building design, and how Howard Hughes once worked here. But what AdPulp readers want to know is HOW THE HELL to get a job at …
Continue Reading about The Optimists At 72andsunny Are Rockin’ In The Paid World →
Robin Williams once said cocaine was God’s way of saying you make too much money. Something tells me he'd say the same about ad agencies' current fascination with turning even the smallest task into a gigantic group project. You’d think in these days of tight budgets, rapidly changing media and constant connectivity, agencies would not only be doing things faster but with fewer people. Especially after all the …
The New York Times is running a piece on Grey's new offices and what motivated the move to an open floor plan. Before, most everyone had an office; now there are three in the entire company. And the floor that houses the creative and production departments lacks even cubicle walls. Tor Myhren, the chief creative officer of Grey New York, said the change was essential to foster transparency and collaboration. "Grey …
Continue Reading about Private Space At Work? How 20th Century Can You Get? →
Portland's Ziba Design is a big deal. Almost as big of a deal as Wieden + Kennedy is, but in design, not advertising, circles. According to Fast Company, Ziba's new 56,000 square foot headquarters in Portland's Pearl District provided a chance for the firm to walk its talk and create a much more public presence for the Ziba brand in its home city. The new building--an urban infill project--is made of 40% recycled …
Continue Reading about Spotlight On NW Creative: Ziba’s Sustainable Digs →
A company's physical space says a lot about a company. You might even say, the corporate campus, or workplace, is an ad for the company that communicates powerfully to the firm's workers and visitors on a daily basis. According to Seattle Times, Microsoft takes their workers' environment very seriously. The Redmond-based tech titan is quietly opening a complex of 14 restaurants, various shops, and a soccer field in …
Continue Reading about Forget The Company Store. Microsoft Is Opening A Company Mall. →
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