Adpulp
Advertising News and Know-How
Gender discrimination is rampant throughout society. In sports, it's as painful as it is elsewhere, despite the fact the women discriminated against are elite athletes. Female athletes are banned from participating in official sports competitions because they have above-average natural testosterone levels. This has prematurely ended the career of dozens of athletes and threatens the journey of several world-class …
Continue Reading about Let Her Run—A Powerful New Campaign for Gender Justice →
Politics is such an ugly sport, unlike baseball. Baseball is life-sized chess with cleats. Baseball is also America's pastime, and politics is not. Politics is America's wasteland. And politics in a presidential election year is even worse. All of which leaves the American public hungry for something good, something original, and something fun. Something like this self-promo campaign from the Texas …
Continue Reading about Political Ads Get Properly Skewered By A Major League Baseball Team →
"Football is a microcosm of America." LaDainian Tomlinson said so, and he's right. This ultra-American game is violent by design. One team acquires the territory of another. Like the land on which the game is played, football's territory is highly contested, and this constant striving and insecurity is a mirror into the American soul. So no, it's not just a game. Pride and identity are all tightly wrapped up in …
Continue Reading about Football Is Back (To the Delight and Disgust of Millions of Americans) →
Nike is fighting culture wars. Meanwhile, New Balance is paving the way to a brighter future for athletes and the athletic. https://youtu.be/j_KVAZmaWv8 New Balance's new campaign video features US tennis star Coco Gauff, who has used her powerful, swift rise in the sport to advocate for social change. “Coco has established herself as a leading voice among Gen Z,” said Jeff McAdams, Senior Director of …
Continue Reading about “We Got Now,” New Balance Athletes Say (And I Believe Them) →
Seattle-based copywriter, author, and educator, Dan Goldgeier, and I recorded a pilot episode of Adpulp's new podcast today. We've previously recorded and shared video segments. This is pure audio. We discuss four timely topics on this pilot episode: Hill Holliday's newly stated commitment to diversity and inclusion The NBA is out on strike 300 Pizza Huts about to close A wildly popular …
Continue Reading about Ad Chatter, The Podcast: Change Isn’t Coming, It’s Here →
Pro sports are back. Baseball, football, and basketball are all lining it up. Along with racing, golf, tennis, et al. Athletes need the competition, and fans need something to distract them from the daily ravages of the pandemic and consequent economic fallouts. The teams and leagues also need TV revenue. On June 4, the NBA's Board of Governors approved a competitive format for the comeback of the 2019-20 …
Continue Reading about Same Game, Fewer Teams, One Venue, and No Fans Anywhere To Be Seen →
Major League Baseball's shortened season, with no fans in the stands, begins this week. But, not in Canada. https://youtu.be/1HMfyR-hcnw Nevertheless, the game must go on. https://youtu.be/Tzfz81sowEE And the beers must be served. https://youtu.be/7-8MjrjVLCA With fans limited to watching their favorite teams from home, Bud Light is highlighting local beer delivery and driving viewers to …
Continue Reading about Are You Ready To Play Ball? Not Everyone Is Ready, But Bud Light Is →
Sports, race, and politics are all mixed up today and the new stew isn't the best gumbo Americans have ever tasted. The WNBA is in the middle of the action. The WNBA 2020 season will include a devoted platform led by the players that will aim to support and strengthen both the league and teams’ reach and impact on social justice matters. https://youtu.be/nUOhmINjLKEe “The WNBA opposes racism in all its …
All episodes of Ad Chatter are now available on Buzzsprout \ Apple Podcasts \ Spotify \ Stitcher \ Amazon Music \ Google Podcasts \ iHeartRadio
