How would you feel if you were running for Senate in Texas and one of the state's top film directors stepped up and made you an awesome commercial? You'd be stoked beyond belief, am I right? Before you answer that, let's have a closer look at the commercial from Richard Linklater, director of Slacker, Dazed & Confused, School of Rock, Everybody Wants Some!!, Bad News Bears, Before Sunset and many …
Vote for the Auteur from Amarillo
Berto O'Rourke is the punk rock candidate. He rides a skateboard, curses frequently and in his first debate with The Cruzmobile, he dropped a Clash reference on live TV when referencing his opponent. He's working for the clampdown and the corporations and the special interests. He's not working for the people of Texas. Beto is the man. He's refreshingly real. He's also marching to the beat of his own …
The Sky Is Falling, No Seriously, The Sky Is Falling
Is political marketing grassroots marketing, mass marketing, direct marketing, or relationship marketing? It depends. If you are on a candidate's email list, it's direct marketing, straight up. Let's have a look... I am on Beto's list and other's, so I receive these kinds of "sky is falling" email pitches nearly every day. Anyone on these lists knows what I am talking about. I'd like to ask, how does …
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Sibling Takedown! Arizona Democrat Drops Heavy Ads On Incumbent
David Brill is a Democrat in Arizona. He wants to be elected to the United States Congress. Strangely, the siblings of his Republican opponent--David Gosar--also want Brill to be elected. https://youtu.be/JZD-gIYEJpk Representative Gosar, one of President Trump's most loyal defenders, is the eldest son of a family of 10 children who grew up in Wyoming. Many of his siblings don't share their brother's hardline …
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America Is Ugly. Americans Who Vote Are Beautiful.
Alamo Drafthouse invited writers, actors and filmmakers from all over the United States to collaborate on the most outrageous, entertaining and non-partisan under-30-second PSAs imaginable, all with one goal: Urging American citizens to vote. The winning PSA in the Filmmaking Frenzy for America contest will now screen nationally at Alamo Drafthouse Cinemas and online until election day, November 6, 2018. The …
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Kansas Democrats Want Sharice Davids, A Fighter and A Scholar, To Battle In DC
The number of inspiring primary wins by women candidates this year is an exciting development and a great sign that the women of this country have zero intention of being told how to conduct themselves by clueless old white men. In a season of big political news, the hits keep coming. This week, Sharice Davids, an Ivy League-educated attorney and former professional mixed martial arts fighter, won the Democratic …
Juanita Jean Ain’t Messin’
How many emails per day do you receive? How many of them request money from you? If you've bothered to donate to a political campaign, or non-profit, you're under constant pressure to give more. If you purchase a product or service online, it's the same onslaught of emails that never end. To make matters worse, the creative found in these email pitches is piss poor. With the bar so far beyond low, it doesn't …
The ACLU Is Doing What The Government Will Not: Defending Your Right To Vote
Non-profit organizations and political movements are often so laser-focused on their goals, they fail to see the importance of process and the best path forward. Even fewer have a talented team of brand-builders on the job. Thankfully, the ACLU is the exception to this rule. According to Fast Company, the ACLU’s product development team is mobilizing The Resistance using data visualization, sticky design, and an …