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Is This Seat Open? Tall Tales from the Southwest Airlines Vault

Companies are groupings of people; therefore, companies are often rich in story. Then there are companies led by mavericks, where stories flow like booze at an open bar holiday party. “Is This Seat Open?,” is a new podcast produced by L.A. Times Studios and At Will Media in partnership with Southwest Airlines. In celebration of Southwest’s 50th anniversary, the 20-episode audio series features first-hand stories …

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Ad Chatter with Featured Guest, Professor and Author, Deb Morrison

In this fun, informative, and optimistic episode of Ad Chatter, Dan Goldgeier speaks with featured guest, Deborah Morrison, Ph.D. Morrison is the Carolyn Silva Chambers Distinguished Professor of Advertising at the University of Oregon. She’s also hard at work finishing her new book, Brave Work in the Age of Climate Change. Her book takes one of the big topics of our day. Advertising is a business that promotes …

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The Clio Awards Continues to Invest in the Story of Creativity

The Clio Awards are well on their way to becoming a media company. First, they hire Tim Nudd to run Muse by Clio, a trade "mag" with a creative slant. Now, the legacy awards brand is launching a new podcast too. https://youtu.be/Efl5m01ubIU According to the Clio Awards, Tim Nudd has spent the last year recording conversations with the creators of the advertising industry’s most memorable campaigns—from “Got …

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Keith Cartwright’s Creative Audacity

Keith Cartwright is the President and Chief Creative Officer of CARTWRIGHT, a new WPP backed creative agency located in Los Angeles. The agency is working to form a new paradigm for how creativity is injected into the corporate body. In this Campaign Chemistry podcast from Campaign US, Cartwright explains. He says it's always a small group of people who get the work done, and that it's best to keep senior talent …

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Ad Chatter Season 2, Episode 2: A Look at Three Super Bowl LV Ads

This coming Sunday, the Kansas City Chiefs take on the Tampa Bay Buccaneers in Super Bowl LV. Ahead of the big game and the annual advertising event, Dan Goldgeier and I discuss COVID's impact on the game and the ads. We also preview three Super Bowl ads from three food and beverage brands. You can also listen to this 21-minute episode, and all episodes of Ad Chatter on Spotify, Apple Podcasts, Amazon Music, …

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Ad Chatter, Season 2, Episode 1: America’s Polarized States of Disarray Are Bad for Business

Last week was hard. Hard on emotions, hard on the law, hard on productivity, hard on bottom lines, and hard for millions of Americans who are not part of the white nationalist movement to process and comprehend. Yet, we persist. And we step back and assess. We connect the dots and start to understand how millions of people are desperate to play a small part in Don Trump's a made-for-TV drama. If we work in media …

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Ad Chatter, Episode 11: Gary Kroeger Goes From ‘SNL’ To CD (And Beyond)

Imagine that you’re a junior creative at your first job, thrown immediately into the snake pit of a large ad agency where every week, you’re competing with 10 more experienced teams to pitch ideas for the same brief. In a sense, that was Gary Kroeger’s experience as a cast member for three seasons on “Saturday Night Live” in the early '80s. Coming into this interview, I had a theory that there were parallels …

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How To Humanize A Technology Offering with Exceptional Brand Story and Brand Identity

How do you send digital files that are too large for email? Specifically, which provider do you use? Dropbox? Dropsend? Sharefile? WeTransfer? One of these tech companies is an impressive marketer with a full suite of tools for creative people. One of these companies believes in the power of brand, art, story to separate it from the pack. One of these companies donates 30% of its advertising space to …

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