Last week was hard. Hard on emotions, hard on the law, hard on productivity, hard on bottom lines, and hard for millions of Americans who are not part of the white nationalist movement to process and comprehend. Yet, we persist. And we step back and assess. We connect the dots and start to understand how […]
Ad Chatter, Episode 11: Gary Kroeger Goes From ‘SNL’ To CD (And Beyond)
Imagine that you’re a junior creative at your first job, thrown immediately into the snake pit of a large ad agency where every week, you’re competing with 10 more experienced teams to pitch ideas for the same brief. In a sense, that was Gary Kroeger’s experience as a cast member for three seasons on “Saturday […]
How To Humanize A Technology Offering with Exceptional Brand Story and Brand Identity
How do you send digital files that are too large for email? Specifically, which provider do you use? Dropbox? Dropsend? Sharefile? WeTransfer? One of these tech companies is an impressive marketer with a full suite of tools for creative people. One of these companies believes in the power of brand, art, story to separate it […]
Ad Chatter, 3: Seriously Misleading, Beside the Point, and Ads that Make Fun of Ads
All episodes of Ad Chatter are now available on Apple Podcasts \ Spotify \ Stitcher \ Amazon Music \ Listen Notes \ Deezer \ Podchaser \ Podcast Addict \ Google Podcasts Plastics Do Pile Up “One word, Benjamin—plastics.” That line from The Graduate has replayed in my head hundreds of times over the years. The […]