To make Peet's Cold Brew, the craft coffee company steeps freshly-roasted East African Baridi coffee slowly, without heat, to create a refreshingly bold and smooth beverage. To make Peet's Cold Brew the beverage of choice at Coachella, Peet's lined up a series of experiences, a.k.a. "brand activations," for the music-loving people to enjoy, including an interactive “Ice Sauna” photo booth at the DayClub Palm …
My Y Story: A Star-Studded Original Content Series by the Y
The Y played an integral role in my upbringing. I learned to swim at the Y, attended Y camps, played on Y baseball teams, and more. Apparently, actor Ethan Hawke had a similar experience. https://youtu.be/LhyWoce1EH0 "One of the things I love about the Y...you learn how to play with other people," Hawke says. Yes! Learning to play well with others is one of life's fundamental skills. "We were seeing an …
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Big Trucks Are Kristen Bell’s Jam
Enterprise picks you up. The well-worn tagline is literal, and it's also a double entendre. The car rental brand is working to lift your spirits, as well. The brand's ad campaign from Cannonball in St. Louis is fun and lighthearted, thanks largely to the work of comedians Kristen Bell and Joel McHale. https://youtu.be/qRSufudV5Xo https://youtu.be/vEJGdNpFYOU “As the needs and habits of drivers continue …
It’s Game Day. Who Do You Like for “Best Super Bowl Spot”?
It's Super Bowl Sunday. Let's watch commercials! https://https://youtu.be/pypRKeF3u6A https://youtu.be/0YVbVXOjJv4 https://youtu.be/ijVLdH5dt-c https://youtu.be/vlhQkTvDoho https://youtu.be/XHpEJRsHefM https://youtu.be/yvicqMrAHvQ https://youtu.be/4eKYR_iL5eU https://youtu.be/H2zkZgZYEng https://youtu.be/doP7xKdGOKs https://youtu.be/91Q0kddGWLc In other news, go Eagles. …
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A Delicious Product In A Slim Can, But What About the Ads?
Diet Coke is a running Super Bowl ad for the first in 21 years. The new spot, which will run during the second half on Sunday, will be part of Diet Coke’s new “Because I Can” campaign. Here's a taste of what's to come... https://youtu.be/LnZnSumfIlE Actress Gillian Jacobs says Diet Coke makes her feel good. Uh, okay... The other 15-second ads star actors Hayley Magnus, Ryan Goldsher and Daniel Stewart. …
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#DoTheCurl This February (A Message from Cheetos Winter White Cheddar Curls)
Americans love sports, but not all sports get the love and attention they deserve. USA Curling, for instance, does not get the attention it needs to thrive on the big stage. Now, with a push from Cheetos, curling has a chance to capture imaginations and become part of the conversation in living rooms from coast to coast. https://youtu.be/QO_Kqg2YkkI Cheetos and The Marketing Arm tapped musical sensation …
Hear the Music, Not the Noise
"Chatter chatter chatter. Take refuge at will. The world is full of wolves...But the kids who can shut off their ears, rise above all that noise." Are you searching for a special gift for the music lover in the family this holiday? Here's an idea from Beats by Dre: the new Beats Studio3 Wireless headphones with Pure Adaptive Noise Cancelling technology, allows you to block out the noise, better than ever …
Dale Jr., This Bud’s For You
Budweiser is raising a cold one to one the most popular drivers in NASCAR history, Dale Earnhardt Jr., with a new tribute video. The video showcases Dale Jr.’s famed Bud car for one last ride down memory lane, just in time for the legendary driver’s final race at Homestead-Miami Speedway on Sunday. https://youtu.be/tl_1Fgs2fy8 Budweiser was the first sponsor of Junior’s No. 8 Chevrolet when he made his …