This is not a subtle time in America or the world. It's a highly disruptive time, with people fleeing famine caused by climate change, people at war, people harassed by gangs, people shot at work or school, and so on. To fight against the gross injustices that are happening right now on our watch, the messaging from politicians and humanitarian causes must find a new much more aggressive edge. RAICES, the …
San Francisco CEOs Against The World
Salesforce is on a mission, and on a roll. The company occupies the tallest skyscraper in San Francisco, is working to end homelessness in the city, and now multi-billion dollar software company is refusing to provide its product to companies who sell high-powered assault weapons. Righteousness is in. And what the federal government refuses to do, or is incapable of doing, corporate America is increasingly …
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Remembering Argentina’s 9/11 With A Little Help from An Agency Friend
Advertising that attempts to appeal to the lowest common denominator is often nothing more than mental pollution. It's also the most common type of advertising in the world and the central reason that the industry has a bad name. Far away, on the other end of the scale, there's important work being done to inform and to move people to a higher place. Take, for instance, the work Wolf BCPP delivered for The Museum …
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Forget Wisdom of the Crowds, It’s Wise To Work with Senior Citizens
"El presentador de noticias de 88 años" is a new effort to fight ageism from Fundación Las Rosas in Santiago and Chilevisión. The Chilean TV channel recently brought legendary Chilean anchorman Javier Miranda, 88, back to the primetime news show to deliver a special announcement about the value of senior citizens participating in today's aging workforce. According to the World Health Organization, life …
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Kraft Foods Comes Through In the Clutch
A job with the federal government may not be the most exciting job, but it offers some stability and the benefits are great. The downside, as we continue to learn, is that the federal government routinely sputters and like a normal business that's poorly run, shuts down. During the present shutdown, now in its 3ist day, 800,000 federal workers are without pay. This is leadership at its worst. Meanwhile, corporate …
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Big Brands Are Now Operating In the Social Services Sector
When our local, state and federal governments fail, Americans are at risk. Historically, charitable organizations have done the bulk of the work needed to address mounting humanitarian crises. Today, corporations are pitching in, as well. Exhibit One: Microsoft is pledging $500 million to address homelessness and develop affordable housing across the Puget Sound region. Most of the money will be aimed at …
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Herb Kelleher Passionately Pursued His Company’s Purpose
Herb Kelleher, the founder and philosopher of Southwest Airlines, passed away this month at the age of 87. According to his obituary in The New York Times, Mr. Kelleher, was a lawyer who moved from New Jersey to San Antonio to start his own law practice. Then in 1967, one of his clients, Rollin W. King, approached him with what seemed an outlandish idea: starting an airline that could fly passengers cheaply within …
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Helping Mister Rogers’ Neighborhood Heal
Last October 27th, 11 people were murdered in cold blood while they worshipped at Tree of Life Synagogue in Pittsburgh's Squirrel Hill neighborhood. It was the deadliest attack on the Jewish community in the United States and a searing reminder of how hatred of the other combined with weapons of war are a sickening reality in America. The gravity of the situation leads one to ask, "What can I do?" Alex DiBucci and …
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