Adpulp
Advertising News and Know-How
Celebrity culture...it won't go away, and yet it fails to reward the spellbound masses. When it comes to Super Bowl Sunday, celebs are in the stands, performing at half time, on the field during the game, and starring in a fair number of multimillion-dollar commercials. Thankfully, there are a few brands that ain't havin' it. Kia is one. While Kia can't prevent a pile of money from being spent on celebrity …
Continue Reading about Celebs Don’t Drive Kia, The Great Unknowns Do →
AmericanTrucks.com is excited to announce their latest giveaway for F150, RAM, Silverado and Sierra owners. Dubbed the “Bring the Noise” sweepstakes, the promotion is offering truckers the chance to win any intake and exhaust system from AT’s catalog; a value of up to $2000. Enter between now and 12/31/18 for your chance to win. Are you ready to bring the noise? Vroom Vroom! From now until …
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Electrify America, a subsidiary of Volkswagen Group of America, is investing $2 billion over a 10-year period in Zero Emission Vehicle (ZEV) infrastructure and awareness. https://youtu.be/KRgcJusf280 The campaign is part of a $45 million education and public awareness initiative that the automaker agreed to as part of their diesel emissions scandal settlement. “This is the first expression of a new movement …
Continue Reading about Want to Keep Up With The Jetstones? Dump Your Internal Combustion Engine →
Ford has been around the block a few times. Can the auto brand successfully reinvent itself as a car for smart urban women? Director Sheldon Candis of A Common Thread features three powerful women in Ford’s “Born to Roll” campaign from agencies Global Team Blue and UniWorld Group. The spot features artist Georgie Nakima, firefighter Nikkoel Gilmore and doctor Kirstie …
Continue Reading about When You’re Born To Roll, You Roll Up In A Ford →
Car buying is often a complex math problem. Buyers weigh the cars' specs, along with the monthly costs to operate the car during the buying process. The fact-based analysis lives alongside the emotional factors that influence the purchase decision. Buyers can't help but ask: Is the car cool? Is the car fast? Is the car attractive? In its new “Fight Mehdiocrity” campaign, Honda highlights the uniqueness of the …
Continue Reading about You Can Buy Boxy, Boring And Fuel Efficient Or Drive A Honda →
The newly redesigned 2019 RAM 1500 is earning the attention of truck buyers from coast-to-coast. The truck looks great, but what about the specs? What can this new truck do? RAM's design has remained virtually the same since 2009, so there's a lot of ground to cover and AmericanTrucks is offering RAM fans a detailed walkthrough of the truck and tips to optimize its style and performance. …
Continue Reading about Aftermarket Mods Take The 2019 RAM 1500 To Incredible New Places →
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