Adpulp
Advertising News and Know-How
By David Burn
Modern Copywriter is a new site from Jason Siciliano that celebrates the work of "fabulous copywriters," which he describes as "gentle souls in a rough biz." Some of the copywriters he's featured thus far include Janet Champ, Brooks Jackson, Bryan Karr, Gilberto Muiños, Kash Sree, Sam Pond and Nick Driggs. Each entry on the site features one sample of the writer's work with a short bio and a link to their online …
Continue Reading about You May Not Know Them By Name, But You Know Their Work →
By David Burn
Hyperlocal is heating up. MSNBC.com this summer acquired EveryBlock, which feeds crime reports, restaurant health inspections and other data to news organizations' Web sites. AOL Inc. recently acquired the local-news network Patch. According to The Wall Street Journal, CNN will begin to republish Outside.in dispatches on its own Web site--the biggest push into local news so far by one of the most popular national …
Continue Reading about Community Reporting Is Still A Backbone, But It Belongs To Someone Else Now →
By David Burn
On Nov. 1, I put up a list of sites deemed by me to be Worthy of Further Clickery. The month's not even out, and I'm here I am doing it again--hey, there's a mountain of material out there. When you're not deeply absorbed in this site, getting drunk or working under an intense deadline, you might enjoy the following: PAIR dialog Simon Mainwaring Lies, damned lies and statistics Kiss my black ads Confessions of a …
By David Burn
Likes.com, a new word-of-mouth advertising model that aims to connect bloggers and influencers with advertisers on Twitter, got some advance press from The New York Times. The company encourages bloggers and Twitter users to specify their tastes in restaurants, movies, books and other products, and then to publish those recommendations to their blogs and social network pages. Advertisers can then see who has favored …
Continue Reading about What You Like Is More Than A Preference, It’s An Income Opportunity →
By David Burn
Hyperlocal news startup, Fwix, has been making some noise recently, with articles detailing the firm's offerings in The New York Times, ReadWriteWeb, and Mashable. Now The Wall Street Journal is taking a look the company's efforts to share revenue with hyperlocal publishers and individual journalists. Fwix is launching a new advertising product, AdWire, and agreeing to split revenue with the people who write the …
Hey all -- I will be in New York later this week (Thursday and Friday) and would love to meet up if you're around. Perhaps we could get a Happy Hour together on Thursday. I don't have any particular place in mind, something laid-back would suit the AdPulp style. So yes, I am indeed crowdsourcing some suggestions. If you're interested, email me at dgoldg@mindspring.com. Thanks! -Danny G (Dan Goldgeier) …
Continue Reading about Calling All Friends Of AdPulp In NYC →
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