Adpulp

Advertising News and Know-How

You are here: Home / Archives for Awards

Awards

By

From Cannes to Austin, The Festival Season Clicks Into an Unknown Future

Live events like concerts and trade shows do not translate well to online formats, a factor that has devastated many businesses in the sector since COVID-19 began to ravage and kill people last March. Cannes Is Not Exactly Roaring Like A Lion Cannes Lions' London-based parent company Ascential issued its full-year 2020 financials this week, noting that the Festival will likely be a hybrid digital-live format, with …

Continue Reading about From Cannes to Austin, The Festival Season Clicks Into an Unknown Future →

By

Creativity, Uncaged

Advertising is a visual medium. This is truer today than ever before because people don't read, they glance. And with a world full of glancers and screen addicts, the high bar for "breakthrough creative" is now sky-high. Fine art breaks through Detailed illustrations of mythical and phantasmagorical birds take center stage in these striking posters designed by Dentsu Inc to promote the One Show Exhibition in Tokyo. …

Continue Reading about Creativity, Uncaged →

By

I Hear Advertising Voices. Do You Hear Them Too?

The waves of change are here. Consequently, people are searching for their sea legs. Ad people are also painting pictures of dark and/or dreamy futures. Here's one picture that is not pleasing to my senses... McKinney CEO Joe Maglio, writing in Ad Age, believes there's a compelling need for trophies, no matter what: Many of the talented creative thinkers in our industry look forward to holding their work …

Continue Reading about I Hear Advertising Voices. Do You Hear Them Too? →

By

It’s Awards Season, And Sandy Hook Promise Is Collecting Some Hardware

BBDO New York’s “Back to School Essentials” Public Service Announcement for Sandy Hook Promise is the inaugural "Storytelling for Good" Award winner. The award is given by Clio, the premier international awards competition for the creative business, and Brand Storytelling, an industry-leading B2B media company focused on branded content. "Storytelling for Good" celebrates branded entertainment and content that …

Continue Reading about It’s Awards Season, And Sandy Hook Promise Is Collecting Some Hardware →

By

Advertising’s Young Folks Don’t Need Awards or the Long Hours

The industry has changed. Change is hard. This may or may not explain the plethora of bitching and moaning about how the industry has changed not for the better. Before we get rolling, may I suggest a musical interlude? https://youtu.be/OIRE6iw-ws4 Really? Another Trophy? How About A Raise, So I Can Buy A House? Adweek reports that young people working in advertising see awards shows as a waste of time, …

Continue Reading about Advertising’s Young Folks Don’t Need Awards or the Long Hours →

By

Oscars’ Commercials Debut In the Other Advertising “Super Bowl”

Ad people love industry award shows and people working in advertising have a natural affinity for the people who make films, since they often work side-by-side on 30- and 60-second films, also known as commercials. The Oscar Awards are therefore a big deal. Not Super Bowl big, but big nonetheless. In media buying terms, ABC was seeking between $2 million and $3 million for a 30-second ad slot on Sunday’s broadcast …

Continue Reading about Oscars’ Commercials Debut In the Other Advertising “Super Bowl” →