Adpulp

Advertising News and Know-How

You are here: Home / Archives for Awards

Awards

By

You Don’t Watch The Oscars for the Commercials, But You Could

Traditional advertising showcases are few and far between today, along with opportunities to appeal to a mass audience. Last night's Academy Awards is one. According to Variety, the 2023 Oscars earned an audience of 18.75 million—more than double the most popular shows on TV (NCIS and FBI). The best "commercial" of the evening was "I'm Just Ken,' performed by Ryan Gossling and Mark Ronson, with a guest appearance …

Continue Reading about You Don’t Watch The Oscars for the Commercials, But You Could →

By Leave a Comment

David Droga Is Always Making, Shaping, and Creating

In this on-camera interview, CNBC’s Tania Bryer asks David Droga, founder of Droga5, CEO of Accenture Song, and the most awarded person in Cannes Lion history, what his secret ingredient is. Droga replies, "Not piss a lot of people off...No, I don't know, I've always been restless and curious. I've been lucky that I've worked around the world in different markets, which gave me immense opportunities to work with …

Continue Reading about David Droga Is Always Making, Shaping, and Creating →

By

Leo Burnett Receives Four Grand Clios for their Gun Control Work

Since 1963, nearly 193,000 children and teens have been killed with guns on American soil—more than four times the number of U.S. soldiers killed in action in the Vietnam, Persian Gulf, Afghanistan, and Iraq wars combined, according to Children's Defense Fund. According to the gun control advocacy group Change The Ref, last year alone 3,044 more students did not get the chance to graduate because they were killed …

Continue Reading about Leo Burnett Receives Four Grand Clios for their Gun Control Work →

By

“Owning A Large Portion of the Best Talent” Is Pre-COVID Thinking

Like so many businesses, the agency business is a talent business from top to bottom. Nothing good happens without extraordinary efforts made by dedicated, gifted people working as one. Agency heads used to say the agency's "best assets," a.k.a. the talent, walk out the door and go down the elevator each evening. Of course, these commuters almost always returned in the morning. Today, with our newfound and …

Continue Reading about “Owning A Large Portion of the Best Talent” Is Pre-COVID Thinking →

By

Ad Chatter, Season 2, Episode 7: Apple, Motel 6, Rory Sutherland, Cannes, and Cryptocurrency

Ad Chatter, now in its second season, has "gone global" with the addition of London-based strategist Toby Donaldson in the recording booth. Toby adds a lot of value to the mix. He started writing articles for Adpulp last year and the site is stronger for his contributions. In this 40-minute episode Toby, Dan Goldgeier, and I explore Apple's new privacy pitch, new work from Motel 6, Rory Sutherland's latest call to …

Continue Reading about Ad Chatter, Season 2, Episode 7: Apple, Motel 6, Rory Sutherland, Cannes, and Cryptocurrency →

By

The Clio Awards Continues to Invest in the Story of Creativity

The Clio Awards are well on their way to becoming a media company. First, they hire Tim Nudd to run Muse by Clio, a trade "mag" with a creative slant. Now, the legacy awards brand is launching a new podcast too. https://youtu.be/Efl5m01ubIU According to the Clio Awards, Tim Nudd has spent the last year recording conversations with the creators of the advertising industry’s most memorable campaigns—from “Got …

Continue Reading about The Clio Awards Continues to Invest in the Story of Creativity →

By

From Cannes to Austin, The Festival Season Clicks Into an Unknown Future

Live events like concerts and trade shows do not translate well to online formats, a factor that has devastated many businesses in the sector since COVID-19 began to ravage and kill people last March. Cannes Is Not Exactly Roaring Like A Lion Cannes Lions' London-based parent company Ascential issued its full-year 2020 financials this week, noting that the Festival will likely be a hybrid digital-live format, with …

Continue Reading about From Cannes to Austin, The Festival Season Clicks Into an Unknown Future →

By

Creativity, Uncaged

Advertising is a visual medium. This is truer today than ever before because people don't read, they glance. And with a world full of glancers and screen addicts, the high bar for "breakthrough creative" is now sky-high. Fine art breaks through Detailed illustrations of mythical and phantasmagorical birds take center stage in these striking posters designed by Dentsu Inc to promote the One Show Exhibition in Tokyo. …

Continue Reading about Creativity, Uncaged →