Medium is taking a stand on AI-generated writing. An email from Medium arrived in my inbox a few days ago describing changes that are coming to the publishing platform. Beginning May 1, 2024, stories with AI-generated writing (disclosed as such or not) are not allowed to be paywalled as part of Medium's Partner Program. Accounts that have fully AI-generated writing behind the paywall may have those stories …
AI Is Not the Problem, Lack of Original Thinking Is the Problem
How many times have marketers been told—mostly by other marketers—that the new tech is the best tech? So many times...remember when every brand had to have a home in Second Life? It was an absurd thing to say then, as it is today when the new new thing has to be tested, twisted, and made useful to real people. Nevertheless, promoters gonna promote. And Fast Company is a favorite media vehicle of promoters. For …
Continue Reading about AI Is Not the Problem, Lack of Original Thinking Is the Problem →
GoDaddy Airo Takes You from Idea to ‘Up and Running’ in Minutes
Coming up with a unique brand name that you can legitimately own and a domain name to go with it, is tough to do. All the good names and dot coms seem to be taken. Starting now, you can ask GoDaddy's AI assistant for help. https://youtu.be/f1hrn30OBQY?si=zvKSyuKdjsCpCfJE In the days of yore, you input a domain name into GoDaddy to see if it was available. Now, you can "prompt" Airo and see a list of results …
Continue Reading about GoDaddy Airo Takes You from Idea to ‘Up and Running’ in Minutes →
If Microsoft Is My Copilot, I Must Be Flying the Plane
Jasper, Claud, Clara, Bixby, Cleo...these are some of the AI assistants eagerly awaiting your queries and your manufactured need for speed. The field is growing crowded, which makes sense when you understand how much money there is to be made. The global artificial intelligence market, worth USD 136.55 Billion in 2022, is likely to grow at a 37.3% Compound Annual Growth Rate rate from 2023 to 2030. For that money …
Continue Reading about If Microsoft Is My Copilot, I Must Be Flying the Plane →
The Data-Driven Way to Win Customers’ Hearts
It's Customer Contact Week and hundreds of people who are responsible for delivering better customer experiences are gathered this morning at the Renaissance Hotel in Austin. Neil Hoyne, chief strategist at Google, Wharton fellow, and author of Converted: The Data-Driven Way to Win Customers' Hearts is this morning’s keynote speaker. “I get people to click on pictures,” he humorously and humbly says from the …
Continue Reading about The Data-Driven Way to Win Customers’ Hearts →
Influential Voices in the Marketing and Advertising Industry Today
Last year I tried to resist AI. I had my reasons, and have them still, but I'm adopting a different, more curious, and accepting posture now. That's what led me to ask my AI Assistant, Claude, to name the 10 most influential voices in the advertising industry today. Claude quickly named Seth Godin and Bob Hoffman, plus unnamed heads of trade organizations like the Interactive Advertising Bureau (IAB), American …
Continue Reading about Influential Voices in the Marketing and Advertising Industry Today →
