Looks like readers of the Chicago Tribune know what day it is.
The media frequently refers to Black Friday as the busiest retail shopping day of the year, but this is not always the case. While it has been one of the busiest days in terms of pedestrian traffic at shopping centers, in terms of actual sales volume, from 1993 through 2001 Black Friday was the fifth to tenth busiest day. In 2002 and 2004, however, it ranked second place, and since 2005, it actually was the busiest retail day.
