Adpulp
Advertising News and Know-How
The Kansas City Chiefs play the Philadelphia Eagles this Sunday in Super Bowl LVII. The program's commercials, which cost $7M for 30 seconds of airtime during the game, already overrunneth. So, let's indulge in a great American pastime and take a look at some early releases ahead of Sunday's game. Door …
Continue Reading about Six Early Releases to Whet the Appetite for the Big Game →
The Internet can go from promised land to hell hole in a quick minute. We the people who spend way too much time scrolling and clicking through the digital morass (in order to find meaningful connections, community, and an audience) know this to be true. Academics, doctors, and journalists know it to be true. Even Facebook, like alcohol and tobacco companies before them, knows its product is dangerously addictive. …
Continue Reading about Pinterest Keeps It Positive Says, “Don’t Dont’ Yourself” →
If these walls could talk... In this new campaign for Hotels.com, these walls can talk. And why not? If mayhem itself can be personified why not a website for hotel bookings? But what would a hotel say? "I might have a rocky exterior but I've got soft pillows and breakfast on the house." -Beachfront hotel (not humble) https://youtu.be/KleO5z72pxI In this new campaign from W+K/Portland and Expedia’s …
Continue Reading about Use Hotels.com to Book “Your Perfect Somewhere” →
University of Texas football coach Steve Sarkisian received a six-year deal worth $34.2 million when he was hired on Jan. 2, 2021. The school's athletic department brings in over $200M per year. College sports is big business in Texas and across the nation, which is news to no one. What is noteworthy today is the inclusion of student-athletes in the lucrative paydays. According to Austin Business Journal, Wrangler …
Continue Reading about Longhorn Athletes to Benefit from New NIL Deal with Wrangler →
Supreme Court Justice Samuel Alito and his radical conservative peers on the nation's top bench did not consult the public when they overturned Roe earlier this year. They did what they were put there to do, with no last-minute polling or significant weighing of consequences needed. Now, there are early signs that this Judicial power grab which denies basic human rights to women could prove to be the GOP's …
Continue Reading about In New TV Ads, Beto O’Rourke Says Governor Abbott Is Too Extreme →
As a former English major, professional writer, and fan of books, I was happy to read in The New York Times that "small booksellers not only survived the pandemic, but many are thriving." More than 300 new independent bookstores have sprouted across the United States in the past couple of years. Given how bookstore sales fell nearly 30 percent in 2020, things could have turned out differently. “It’s kind of …
Buying a new vehicle is a big financial decision. People shopping for cars weigh the monthly outlay expected of them, the insurance costs, gas and maintenance costs, and how much the dealer is going to make on the purchase. There's also the emotional buyer and the emotive purchase. People sometimes "fall in love" with a car. They like the way it handles, the way it looks, and the way it makes them feel. Feel Good …
Continue Reading about In A New Kia Sportage, You’ll Have the Power to Make More Good →
Hops are the floral element in beer, and he who farms the best hops wins the hearts of passionate beer makers and drinkers—for instance, the people who work for California brewery, Firestone Walker. The brewery has made a short film that celebrates the brewer's journey and the agricultural roots of beer. The film follows Brewmaster Matt Brynildson, Propagator Brewing Manager Sam Tierney, and Raw Materials Manager …
Continue Reading about Ingredients In Great Beer: Yakima Valley’s Light, Heat, and Water →
What if Throwback Thursday or Flashback Friday was something that you could experience in real life? Pabst Blue Ribbon is giving beer drinkers the chance to find out via a limited-time brand activation at the Grand Traverse Motel in the popular summer town of Traverse City, Michigan. Fans of PBR and nostalgia can now choose to spend the night in one of three PBR-themed rooms – the Dive Bar, Arcade, and Rec Room. …
Continue Reading about Travel to Northern Michigan and Check Yourself Into ‘Pabst the Place’ →
JD Vance, author of Hillbilly Elegy: A Memoir of a Family and Culture in Crisis is running for Senate in Ohio. He's a Republican, and like so many of his peers on the right, his language is vile. https://youtu.be/K3qYJoSV0lI "Joe Biden's open border is killing Ohioans with more illegal drugs and more Democrat (sic) voters pouring into this country," he says in the ad above. "This issue is personal. I nearly …
Continue Reading about JD Vance and Tim Ryan Compete for Ohio’s Open Senate Seat →
“Time is the substance I am made of. Time is a river which sweeps me along, but I am the river; it is a tiger which destroys me, but I am the tiger; it is a fire which consumes me, but I am the fire.” -Jorge Luis Borges Manantial water is 100% natural and comes from the Andes Mountains at an altitude of over 3,000 meters. It is a product recognized by Colombians for its flavor and quality. This new campaign for …
Continue Reading about Words by Jorge Luis Borges, Philip Larkin, and Henry Van Dyke →
Texas Governor Greg Abbott has promised to spend $100M to defeat Beto O'Rourke, his Democratic opponent this November. That's plenty of money to paint yourself and your record as governor in white light while diminishing your opponent at every turn. The Texas GOP has zero qualms about going negative. For the GOP, making attack ads is simply what you do, without hesitation. https://youtu.be/84Nu9QC2m8I In …
Continue Reading about In New Attack Ad, Governor Abbott Deals the Misogyny Card →
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