In-house agencies have grown in size and stature over the past 20 years. ECD Kevin Frank was there early on, leaving agency life to lead creative teams at Apple and LinkedIn. Now he’s living an expat life in Paris. In this 39-minute Ad Chatter from AdPulp, Kevin talks with host Dan Goldgeier about: Life at Apple during the passing of Steve Jobs How to lead creative teams and deliver effective …
Ad Chatter Season 5, Episode 2: RAPP’s Troy Hitch Talks Leadership, AI, and Musicals
A theater major from Kentucky isn't necessarily the most likely candidate to become a CCO of a major agency, but Troy Hitch, Global Chief Creative Officer of RAPP, is the product of a number of adventurous experiences. In this 35-minute Ad Chatter, Troy talks with host Dan Goldgeier about: • The “Ego Epiphany” that good Creative Directors should have • What holding companies do well – and don’t do well • The …
Ad Chatter Season 5, Episode 1: Steve Harrison Talks About Ad Legend Howard Gossage
We have a returning guest! Host Dan Goldgeier chats with Steve Harrison about his new book, co-written with Dave Dye, The Howard Gossage Show – and what it can teach you about advertising, fun, fame, and manipulating the media. In this 29-minute podcast, Dan and Steve chat about: • What made Howard Gossage’s work so unique • How Howard became famous along with his clients • What Howard would be doing …
The AdPulp Book Review: “Black on Madison Avenue” by Mark Robinson
In his new book, Black on Madison Avenue, Mark Robinson does something few other advertising autobiographies do: he takes us back to a different era and ties it to our complicated, frustrating current era. He’s the consummate advertising account executive, coming of age when big New York-based ad agencies provided extensive training to their new account executives and launched them into ever-increasing …
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Ad Chatter Season 4, Episode 3: Mark Robinson, Author of “Black on Madison Avenue”
In his new book, Black on Madison Avenue, Mark Robinson has plenty to say about his career in account management and the current state of minorities in advertising. In this new 36-minute episode of Ad Chatter, Mark talks with me about his new book and the following topics too: What agencies need to do to increase minority hiring The keys to successful agency account management Working with Spike …
Ad Chatter Season 4, Episode 2: Steve Red of RTO+P
During this episode of Ad Chatter, host Dan Goldgeier talks about the advantages and challenges of mid-sized independent ad agencies with Steve Red, the President + CCO of Red Tettemer O’Connell & Partners in Philadelphia. Discussion topics include: How a copywriter/art director partnership became a business partnership His agency’s “No shitheads” rule Whether he’d pitch the Tesla ad account if he …
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Northwest Ford Dealers Show How Survival Is Easier With A Nearby Getaway Vehicle
Auto dealers are a tough crowd. Which is why this campaign (which I worked on) was especially fun to make. We don't pitch creative ideas to marketing directors, or CMOs. Just the Board of Directors at the Northwest Ford Dealers Advertising Association. It's what they call "Tier 2 Automotive" — and the focus is on selling vehicles, not beauty shots. So when there's an opportunity to have some fun, it's a big …
Ad Chatter Season 4, Episode 1: Featuring Wade Sturdivant of NowAndThentor.com
There’s no guaranteed career path in advertising. And at some point, we all need help, mentorship, or just a sympathetic ear. David Burn and Dan Goldgeier chat with Wade Sturdivant, longtime Creative Director and Copywriter and the founder of NowAndThentor, a free service to provide feedback as needed to ad professionals of all kinds. In this 35-minute Ad Chatter, David, Dan, and Wade …