According to Promo Magazine, Amstel Light, the largest selling imported light beer in the US, has signed once again to sponsor the U.S. Freeskiing Tour. This is the third time Amstel Light has sponsored the tour.
The brand will also sponsor the Amstel Light Free Skiing Sweepstakes, each week for 13 weeks ending March 18. Two grand-prize winners will get two universal adult ski passes for one of any 200 participating U.S. mountains. Entrants can play at Amstellight.com.
Tour events will air on NBC, Fox Sports, OLN, HDTV and in syndication.