Fishing is something I associate with my childhood and my grandfather, Eldon Burn, in particular. We used to fish for bluegill, crappie, bass and catfish on Nebraska’s man-made lakes. We also fished for salmon and trout on Lake Michigan and walleyed-pike in Minnesota. So, when I see this throwback illustration style used to motivate me, I am in fact moved to fish.
Creative Credits
Client: Recreational Boating & Fishing Foundation
Agency: Colle+McVoy
Illustrator: Jeff Foster
Previously on AdPulp: Are You Your Own Boat? and Cast For Your Country