Everyone loves KFC and America is a melting pot. Did I just utter two obvious boasts or present a miniature creative brief?
In the following spot from FCB/Chicago, I believe the answer is both.
http://youtu.be/YJws5IJPZSE
Replay the spot, and you will see a body builder and a hippie chick coming together over fried chicken. Implausible? Not when KFC’s fried chicken is universally adored.
The spot ends with a question: #HowDoYouKFC.
Please note, #hashtags are not punctuation-friendly devises.
Here’s an entirely different question: Is there a song from the 1960s that Adland has yet to twist from a revolutionary anthem into a commercial call to action?
http://youtu.be/BF0QRLsE1IM
